Public Affairs
LLM monetisation: “don’t forget the bot in the audience segmentation”
Over half of all web traffic is now non-human, Magda Woods (founder of And the Robots) looks at what that means for publisher monetisation.
Public Affairs
Public Affairs
The PPA has joined with other organisations to urge the UK government not to compromise on online safety and digital competition regulation in its deal with the US. This comes in the context of reports that regulation could be up for review as the UK seeks to negotiate the 10% tarrifs announced this week.
Over half of all web traffic is now non-human, Magda Woods (founder of And the Robots) looks at what that means for publisher monetisation.
This week the government announced that the implementation date for the new subscription rules in the Digital Markets, Competition and Consumers Act will be brought forward to 1 January 2027.
If you have a member login, enter your details below. Please note, that your login is for PPA.co.uk only and not for our event sites.
If you are a member but don’t have an account yet, you can setup your account here.
Any problems, please contact membership@ppa.co.uk.