The proposal will permit private companies and public sector organisations holding a CLA license to make copies from licensed content to upload to third-party generative AI tools. Permitted uses will include summarisation for research or educational purposes, drafting of business documents – for example marketing copy or job adverts, sentiment analysis of media content, and pattern identification in multiple pieces of content. Training of the underlying generative AI model will not be covered.

PLS is encouraging publishers that currently license in the business and public sectors through CLA to provide feedback on the proposal which it says will help to safeguard and grow a revenue stream worth millions of pounds a year for PPA members.  

Once launched in early 2025, the licensing opportunity will work on an opt-in, non-exclusive basis for publishers.  

PLS will be hosting an online briefing session on Wednesday 30 October at 3pm to provide an overview of the proposal. The session is open to all publishers registered with PLS that are licensing in the business and public sectors via CLA and will include a Q&A for publishers to ask questions and provide feedback. Register here.  

Publishers signed up with PLS can also read the full proposal paper in the Publisher Area of the PLS website by logging in here.