Understanding the full media technology landscape presents both a challenge and an opportunity. Today’s product, tech, and data teams are tasked with modernising infrastructure, exploring AI, improving UX, launching new verticals, and maintaining legacy systems – all within constrained budgets.  

The gap between ambition and execution remains wide. One key reason: the complexity of available technologies and how (or if) they integrate effectively. Whether you’re looking to identify the full vendor landscape or gain clarity on AI solutions, the PPA Media Technology Market Map will help you understand the potential technology vendors and suppliers that can support your business strategy.  

As the pace of change is great, this interactive member resource will constantly evolve. 

How to access 

The PPA Media Technology Market Map is exclusively for PPA members – you’ll need to log in below to view it.  

We recommend viewing it on desktop or laptop. When the document is visible, hover your cursor towards the bottom of the frame, and select ‘full screen’ in the bottom right for the best experience. You can also use the menu at the bottom of the document to navigate between pages.

The full map overview isn’t clickable, but the specific pages for Ad Tech, Mar Tech, Content, Customer, and Data are – simply click on the company logos to find out more about their solutions.  

Get in touch with membership@ppa.co.uk if you have any access issues.