Today (25 February 2025) marks the last day of the Government’s consultation on changing the UK’s gold standard copyright laws to make it easier for AI companies to use British creative content without payment or permission.

The Creative Rights in AI Coalition has been set up to collectively call for the Government to ‘Make it Fair’ and protect copyright.

Together, the Coalition is advocating for creators across the UK to have control over how their content is used and transparency from the AI companies using it. This is the only way to drive long term growth across the UK for both the creative and tech sectors.

The PPA is a member of the Creative Rights in AI Coalition and fully supports this plea to Government to ‘Make it fair’ when reviewing the latest consultation on AI.

Sajeeda Merali, CEO of the PPA comments “The UK’s creative industries generate over £120 billion for our economy, and trusted editorial brands play a hugely significant role in this, employing over 55,000 people in the UK. 

Yesterday the PPA submitted a response to Government as part of its consultation on AI, following weeks of gathering crucial evidence and examples from members on how publishers are being impacted.

The Government’s proposed changes to copyright law threatens to allow AI companies to use the creative content from PPA members and others without permission or payment.

The publishing industry stands united with the wider creative sector, in calling for fairness, transparency, and control over how AI firms use our valuable work. Without these safeguards, the UK risks stifling both creative innovation and the long-term potential of AI.

We encourage everyone to join with us to urge the government to enforce existing copyright law and support a thriving, fair licensing market that benefits both creators and AI developers alike.”

Lend your voice by writing to your MP

The Creative Rights in AI Coalition has made it quick and simple to write to your MP by generating templates you can download. The PPA is encouraging members to make use of this resource to send clear message to MPs that creatives oppose the weakening of copyright protections for the benefit of AI firms, and want our rights to be protected.

You can read more about The Creative Rights in AI Coalition here, including organisations that are members here.

If you have any questions or would like to find out more, contact the PPA’s Head of Policy and Public Affairs, Eilidh.wilson@ppa.co.uk