
NEW ENDERS REPORT – Consumers, creators, and brands: Rewriting the media playbook
Publishers should focus on trust, usefulness and community and avoid trap of chasing consumer behaviours, says new Enders report
Industry News
Industry News
The next issue of Time magazine features a special cover project, The New American Revolution, created with artist and producer Pharrell Williams.
For the project, say the publishers, Pharrell curated a series of essays and conversations between Black leaders that explore America’s oppressive past and visions for a more equitable future, with perspectives from Kenya Barris, Angela Davis, Imara Jones, Naomi Osaka, Yara Shahidi, Tyler, the Creator and more.
In his essay for The New American Revolution, Pharrell writes: “In assembling this project, I asked some of the most qualified people I know in every field—from Angela Davis to Tyler, the Creator, to Representative Barbara Lee—to talk with us, and with one another, about the way forward. I wanted to convey a vision of a future filled with the artists, creators and entrepreneurs who can fulfill the promise of this country’s principles.”
He continues: “America’s wealth was built on the slave labour of Black people: This is our past. To live up to America’s ideals, we must trust in a Black vision of the future.”
The issue is on sale from today.Articles from it can be read here.
Publishers should focus on trust, usefulness and community and avoid trap of chasing consumer behaviours, says new Enders report
The PLS Conference 2025 brings together leading voices in publishing, who will be exhibiting and hosting an expert-led session.
Chancery House, 53-64 Chancery Lane, London WC2A 1QS
If you have a member login, enter your details below. Please note, that your login is for PPA.co.uk only and not for our event sites.
If you are a member but don’t have an account yet, you can setup your account here.
Any problems, please contact membership@ppa.co.uk.