Magnetic Insight Board

A forum to discuss and update on audience measurement projects and developments, such as PAMCo as well as other insight work from PPA Magnetic. This group also provides a forum for insight colleagues to discuss challenges and areas of focus.

Chaired by...

Amanda Wigginton, Audience Strategy & Insight Specialist, PPA Magnetic

At PPA Magnetic, Amanda works with UK publishers to shape research strategy insights, evolve future measurement tools, and prove the impact and ROI of trusted editorial brands.

Through her consultancy work, she delivers data strategies and business transformation across B2B and B2C sectors, building on her background as Group Customer Strategy Director at TI Media.

Member companies

Recent areas of focus include

  • Latest case studies and research
  • Audience measurement developments

PPA Member Login

If you have a member login, enter your details below. Please note, that your login is for PPA.co.uk only and not for our event sites.

If you are a member but don’t have an account yet, you can setup your account here.

Any problems, please contact membership@ppa.co.uk.

What would you like to receive from us?