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Data protection regulation: latest developments and what they mean for publishers

Digital, Public Affairs

Data protection regulation: latest developments and what they mean for publishers

UK data protection law stipulates that organisations must make it as easy for users to “Reject All” advertising cookies as it is to “Accept All”. Websites can still display adverts when users reject all tracking, but must not tailor these to the person browsing.

The Information Commissioner (ICO), who regulates data protection, has warned some of the UK’s top websites they face enforcement action if they do not make changes to comply with data protection law.

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