Trusted editorial brands must decide whether, when, and on what terms they agree that their intellectual property can be used by tech companies. 

Make sure you join us for this in-person breakfast briefing and workshop on Thursday 6 March (9.30-11.30am) where we’ll explore the current landscape.

Our expert speakers will cover:

• Who you’re up against
  The different types of LLM and what their ambitions are
  
  
• What has been going on in this space
  A whistle-stop tour of the lawsuits and deals that have been done
  
  
• Where you should focus
  The new battlegrounds you need to prioritise  
  
  

This is a free, PPA Publisher Member-only event. Spaces are limited, so register today to avoid disappointment.

Speakers

Kim Chua, Partner – Media, OC&C

Kim has 20+ years experience across corporate, commercial, and digital strategy, and ten years holding executive and Board positions within content businesses.  Her clients are predominantly consumer media and digital/tech businesses, with a focus on portfolio shaping and the growth agenda. She brings a highly pragmatic lens to strategic recommendations, having experienced being in the ‘hot-seat’ to deliver. 

Martin Schwarzmann, Partner – AI & Analytics, OC&C

Martin heads AI strategy at OC&C, driving AI adoption in consumer media and B2B information services. He has developed digital, data, and analytics strategies for magazine and news publishers, and wider consumer media as well as led marketing strategy and adtech projects, including ad sales strategies in news and classifieds, retail media strategy, and analytics-driven customer segmentation.

There will be time for collaborative discussion and networking

After the briefing from OC&C strategy consultants, we will open the floor for group discussion around where you are on the AI journey, any initial thoughts on what good looks like and what’s most important to achieve, as well as concerns and stumbling blocks.

The aim is to arrive at a common understanding of what an optimal, yet achievable, deal might look like, and areas where opinions diverge.

This workshop provides the perfect opportunity network with a senior audience as the content has been curated with digital leaders, CEOs, and executives in mind.

This is a free, PPA Publisher Member-only event. Spaces are limited, so register today to avoid disappointment.