Cookies have become crucial to digital publishing businesses, but in the wake of change, and regulation enforcement, how can you ensure your business is prepared?

Join us for this webinar on Thursday 29 February (10:00-10:40am) where our expert speakers will walk you through the latest developments and what they mean for your business. We will explore the implications of the enforcement action for publishers and discuss how the PPA can be a positive collective voice on behalf of members.

This session is intended to be largely Q&A, attendees are encouraged to submit questions on registration, but there will also be an opportunity to ask questions on the day.

Context

UK data protection law stipulates that organisations must make it as easy for users to “Reject All” advertising cookies as it is to “Accept All”. Websites can still display adverts when users reject all tracking, but must not tailor these to the person browsing.

The Information Commissioner (ICO), who regulates data protection, has warned some of the UK’s top websites they face enforcement action if they do not make changes to comply with data protection law.

This webinar will be particularly useful for C-suite and product, digital strategy, legal, and commercial teams.

Speakers

Owen O’Rorke, Partner, Farrer & Co

Owen is a rights specialist with expertise in data protection and intellectual property. He has in-depth expertise in a wide cross-section of relevant disciplines: compliance and regulatory work; contentious and procedural matters; policy and contract drafting; direct marketing; data subject rights; cyber security; confidentiality, and information sharing

Eilidh Wilson, Policy & Public Affairs Manager, PPA

Eilidh leads the Policy and Public Affairs team at the PPA, and manages the trade body’s relationships with Government, parliamentarians, and regulators. 

Before working at the PPA, Eilidh worked in several policy, public affairs, and campaign roles for a professional body and a public affairs agency, with a particular interest in digital regulation

Mark Burr, Partner, Hawthorn Advisors

Mark leads the Public Affairs team at Hawthorn, covering government relations, political engagement and campaigns, policy development and messaging, and regulation. He advises on how to achieve positive policy outcomes and navigate and understand the political climate, putting this insight to effective use on behalf of clients.

This is a free-to-attend webinar for PPA members, spaces are limited so make sure you register today.