Industry News
NEW ENDERS REPORT – Consumers, creators, and brands: Rewriting the media playbook
Publishers should focus on trust, usefulness and community and avoid trap of chasing consumer behaviours, says new Enders report
Industry News
Industry News
Vikki Chowney has been appointed Director of Brand Partnerships at Condé Nast Britain.
Chowney joins Condé Nast Creative Studio to lead its brand-owned offer, harnessing over 100 years of the company’s editorial expertise to create content for clients’ own channels.
She will report into Chief Digital Officer Simon Gresham Jones. Chowney joins the company from Hill + Knowlton Strategies UK, where she most recently held the role of Chief Content Strategist.
Within this role, she was responsible for the agency’s Content & Publishing and Data & Insights teams, consulting for clients, including Campari, Intel, HSBC Sports, Amazon Web Services and Huawei.
Publishers should focus on trust, usefulness and community and avoid trap of chasing consumer behaviours, says new Enders report
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