Working as the Video Lead for Cosmopolitan, Edie Jefferys believes that the sky is the limit having managed to get through this tumultuous year which forced production teams to carry out their work entirely at home. From launching video series for ELLE and producing content watched by millions across all platforms, no wonder Edie was named one of our 30 Under 30 winners. "Be adaptable and learn as much as you can," she says when asked to give advice on getting into the industry. "Video production requires an incredibly wide skill set, so make sure you try a bit of everything. Practice practice practice."

Former PPA Scotland Director and current Digital Producer at The Big Issue, Laura Kelly has always been enraptured by magazines and the power they have in building communities. This is exactly what The Big Issue are achieving with their recent LinkedIn partnership, which Laura explains more about while also highlighting how important magazine's have been at a time when we are all craving connection.

What better way to maintain credibility and trust in your product as a journalist than putting the power directly in the hands of the consumer to rate and review. Sabrina Sahota, winner of one of our PPA 30 Under 30 awards, did exactly this at MadeForMums, introducing home tester panels and group testing. "Consumer testing provides important evidence that almost cuts through the marketing," she says. "Once you've put the products to the test on a day-to-day basis then you start to understand the real quirks and niggles, which is what consumers really want to know about."

We spoke with Darren Styles OBE, the MD of PPA member Stream Publishing about how the company looks different to a year ago, the highly successful 2020 Attitude Awards and the exciting possibilities of new acquisitions.

How do you effectively use data to enrich editorial content? What can branded content learn from luxury magazines? These are all questions that Emily Maitland, part of the PPA 30 Under 30 Class of 2020, has the answers to.

We spoke with a range of voices from across UK magazine publishing and business media, to find out how they have readjusted their radars to prepare for 2021.

DC Thomson Media has set about transforming its newsroom and a key addition to the team has been David Mac Dougall, appointed Head of Politics at the end of last year. The Apollo programme focuses on transforming the business to expand its publishing platforms, serving audiences in specialist areas such as politics, through digital products and content as well as print. David charts his career from Guatemala to Baghdad to Finland to DC Thomson, how he ensures balance between local and national reporting and the role magazines play in delivering high-quality political journalism.

In the first Radar interview of 2021, we spoke with the Editor-in-Chief of OutThere Magazine, winner of PPA Diversity Initiative of the Year at the PPA Independent Publisher Awards. Uwern Jong is passionate about storytelling and travel and since starting OutThere, has carved out a space in travel publishing for a diverse a range of readers. Jong explains what he hopes to see in publishing around diversity in 2021, how magazine publishers can support the industries they report on and his plans for the coming year.

We spoke with Harrod's Magazine Beauty Editor and one of our PPA 30 Under 30 winners, Olivia de Courcy about how she got to where she is now, the transition from working for a publishing house to a retailer and the importance of omnichannel story-telling, taking content beyond the magazine.

For the final Radar interview of 2020, we spoke with the Co-Founder of a magazine that responded with full force to an almighty challenge faced over this last year. As lockdown hit and the streets were emptied, The Big Issue had to rapidly adapt its business model, which had previously relied on street vendors to sell the weekly publication. John Bird tells us all about his upbringing, how this led to the birth of The Big Issue & how COVID has affected magazine publishing.

Having been Editor-in-Chief of Men’s Health for nine years, Toby Wiseman has seen the brand evolve in its mission, content strategy and the role it plays in male wellbeing. Following a turbulent year where exercise and mental health have been at the front of our minds, Toby explains how subscriptions have reacted, plans for 2021, the opportunities presented by membership models and creativity during the pandemic.

Winner of PPA Student of the Year tells us the reasons behind choosing a career in journalism, those she looks up to, the work she is most proud of and the advice she would give to anyone embarking on a masters in journalism.

Following our PPA Independent Publisher Awards last week, we spoke with Ivor Eisenstadt, Managing Director of MGP, PPA Independent Publishing Company of the Year 2020. He explains how the company has changed and evolved over the last year, his advice to other independent publishers and what it means to win this year's award.

At the start of the first lockdown, Serlina Boyd and her daughter embarked on a project to create a children's magazine that celebrates black culture, giving young children a voice and space for representation. The magazine has now evolved into a cultural phenomenon that has reached as far South Korea and can now be found on newsstands across the UK.

In the coming weeks we will be hosting our virtual PPA Independent Publisher Conference & Awards, a chance for this community to come together to share ideas and provide insights for getting through this tricky time. Chris March, Founder of Remember Media, an independent publisher based in North England shares some of the steps they have been taking to support their local communities and the importance of regional publishers in bringing people together.

Only a few months after starting at the British primary care magazine Pulse as a staff reporter this year, COVID-19 hit, marking the start of a rapid learning curve for Costanza Pearce who continues to break exclusives and hold those in power to account. "It has been overwhelming at times but a privilege to serve and write for doctors who are working on the frontline and who need help digesting information."