What does it mean to be an editor in 2022? On the CONTENT stage at this year’s PPA Festival, our stellar line up provided the audience with a wealth of insights into the attributes required in today’s multi-channel editorial world. Here are five key takeaways.
The TOGETHER stage at PPA Festival was where the whole publishing family came together for debate, discussion and discovery. We covered everything from leadership, negotiation how tos, revenue diversity, and the keys to creating a successful company culture.
A new approach for DC Thomson recruitment has launched, the first step in evolving the way people are brought into the company.
Whilst previous Festivals may have gamely soldiered on without one, now - with new PPA CEO Sajeeda Merali at the helm - there’s zippo chance the people side of publishing will be getting overlooked for a moment longer. Indeed, attentive members will have noticed People being immortalised as one of the three pillars of the PPA strategy. And what would be the points of a Festival that didn’t ride in tandem with the strategy?
To deliver digital products that genuinely resonate with their audiences, publishers should be brave, responsive, and true to what makes them special. That was one of the key themes coming out of a packed line-up of experts in their field who appeared across six sessions on the Product Stage at the PPA Festival in London on May 19th 2022.
Readly has strengthened its news offering with The Week magazine joining the platform. The Week is now available on the Readly app for its subscribers.
The author and freelance journalist has just joined the team.
Knowing your audience, growing your audience and connecting with that audience were key themes coming out of the PPA Festival’s AUDIENCE stage on Thursday 19 May. Five sessions, 14 speakers and a whole heap of practical takeaways and advice to help us all put customer and community at the heart of the way we communicate.
The new name and look follows extensive research into the shifting attitudes and aspirations of the brand’s loyal readership over the past couple of years.
On Thursday May 19, the PPA hosted one of its biggest events of the year, the PPA Festival. To kick the day off we heard from our Chief Executive Officer, Sajeeda Merali about what the sector means to her, the transformative new vision of the PPA under her leadership, and what to expect from the PPA in the near future.
Hearst UK has reimagined its existing events business to become HearstX. HearstX will create experiences for both the physical and the digital worlds, leveraging emerging technology including VR and AR, as well as repurposing the business’ flagship brand events into bespoke, curated experiences.
The Government has announced that it will delay planned advertising restrictions on foods high in fat, salt, or sugar (HFSS). Restrictions banning paid-for HFSS adverts online, which were originally stated to come into force in January 2023, will now be introduced from the start of 2024.
As part of an exclusive world-wide collaboration, fashion designer Victoria will feature on the cover of Grazia UK’s ‘Luxe Issue’ in addition to 13 of Grazia’s international editions.
Walstead announced that it has signed a long-term deal with Telegraph Media Group (TMG) to print The Saturday Telegraph magazine and Luxury supplements. The deal, which will see both publications printed at Walstead’s Bicester facility, starts next week with the 21 May issue of Saturday magazine.
Integration saves ad sales teams 12 hours per deal and helps facilitate faster, more accurate media transactions.
On Tuesday, the Government set out plans to publish draft legislation which will give the Digital Markets Unit (DMU) the powers it needs to rebalance relationships between platforms and publishers.
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