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Industry News
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Signature Publishing has teamed up with award-winning animation studio Aardman to launch COLOUR IT! AARDMAN: GET CRAFTY magazine.
Full of colouring, crafting and baking activities, the title brings all of the Aardman characters together for the first time, including Shaun the Sheep, Wallace & Gromit, Morph and Timmy Time.
The launch issue, on sale from August 4, shows readers how to draw Wallace & Gromit and create a Shaun figurine from the supplied modelling clay.
Rachel Craven, Commercial and Advertising Manager at Signature Publishing, said: “We are thrilled to work on this very special collaboration with such an esteemed studio as Aardman, bringing their iconic characters to life through creative play and colouring in their very own unique children’s magazine."
Ian Downes from Start Licensing added: “We are delighted to be working with Signature Publishing on this Aardman magazine. They were quick to recognise how well Aardman and their characters were suited to an arts and crafts magazine. They have used the characters really well and this is a great example of how a focussed licensing partnership should work.”
The magazine is priced at £5.99 and is available to at supermarkets and newsagents nationwide.
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