Norell Neeson will have responsibility for Immediate’s Food Group, including BBC Good Food and olive, and Nutracheck, as Immediate looks to accelerate its growth in the food and health sectors through continued digital expansion, new product development, partnerships, and strategic mergers and acquisitions.

With 20 years’ experience leading consumer digital businesses, she joins Immediate from Barclays UK, where she was Managing Director Customer Propositions, leading the development of new products, features, and solutions across retail and digital to improve customer experience and engagement.

Norell Neeson previously held senior commercial, customer, and product-centric roles at Paddy Power, running large businesses focused on improving multi-channel customer engagement, loyalty and experience, as well as strategy roles at Vodafone and Bain.

Jessica Norell Neeson, Food MD, Immediate Media said: “I’m excited to join Immediate and their market-leading food portfolio. I am passionate about delivering results through great customer experience and I’m looking forward to continuing to grow the food portfolio and its strong team.”

Reay joins Immediate as People Director taking a strategic lead on people development, culture, ED&I, and talent management – reporting to Jo Brandl, Immediate’s Chief People Officer. David will head up the People Team, incorporating the HR, Internal Events, Learning and Development, ED&I, Facilities, Talent Acquisition, and Communications functions.

With a passion for driving diversity, talent development, and creating environments where people flourish, David has over 15 years of senior HR and People leadership experience. He joins from Condé Nast, where as SVP for People, Editorial and Entertainment, he led the People function for the Global Editorial and Entertainment divisions, across Journalism, Creative, Digital, Film, and TV.

David Reay, People Director, Immediate Media commented: “I’m delighted to be joining Immediate; a truly people-centric business. People and innovation are my passions, which are aligned with Immediate’s, and I can’t wait to be a part of the next stage of the journey as they continue to invest in their people to drive future growth.” Norell Neeson and Reay will both join Immediate’s Platforms Leadership team.

Norell Neeson and Reay will both join Immediate’s Platforms Leadership team.

Sean Cornwell, Platforms CEO, Immediate Media said: “We’ve got ambitious growth plans at Immediate, to further extend our reach, engagement, and content offer over a range of platforms, products, and services, whilst continuing to invest in creating a supportive and exciting working environment. These appointments strengthen our leadership capabilities in key areas, as we look to develop our food and wellness portfolio and continue to attract and retain the best talent.”