Earth Magazines Ltd, Founder and CEO, Christopher Lloyd said: “Giving children a beautiful, printed monthly magazine is the perfect way to engage all curious minds. This partnership gives us the investment and reach to make Britannica’s What on Earth! Magazine a key part of any family’s desire to instil a love of learning through reading.”

DMGT’s Chief Investment Officer – Originations, Christopher Fordham added: “We think the product that Christopher and his team has created is truly inspirational. We look forward to making Britannica’s What on Earth! Magazine a central part of DMGT’s family offering for generations to come,”

What on Earth! Magazine is a highly visual non-fiction monthly magazine designed for ages 6 – 14. Each issue covers a wide range of topics from science to sport and music to history, and every fact is checked by Britannica experts. 

Britannica’s What on Earth! Magazine is published 10 times a year. Subscriptions start from as little as £29.99 and special offers include a free Britannica children’s encyclopaedia as a sign-up gift.