Digital News, Industry News

NEW ENDERS REPORT – Consumers, creators, and brands: Rewriting the media playbook
Publishers should focus on trust, usefulness and community and avoid trap of chasing consumer behaviours, says new Enders report
Digital News, Industry News
Digital News, Industry News
UNiDAYS is a student-only shopping app with over 13 million users. After the initial trial, their members will have access to Readly’s 6,900 titles, including GQ, Vogue, Cosmopolitan, The Week, Total Film, Psychologies, and Men’s Fitness, at a discounted rate (15% off for six months).
Marie-Sophie von Bibra, Chief Marketing Officer at Readly said: “We are delighted to partner with UNiDAYS to give students the opportunity to read the broad range of content on our app. From inspiring a passion, and supporting their learning, to entertainment. We know students love to read and seek digital solutions for trusted journalism, together we are making this a more valuable and rewarding experience and inspiring the next generation of professionals.”
Alex Smith, Head of Growth at UNiDAYS added: “Our partnership provides our members with a fantastic option for reading magazines at a cost-effective price point. As students continue to feel the squeeze on their disposable income, we know that every penny counts – Readly offers a great way for them to stay up to date on the latest news and trends without breaking the bank. With so much content on offer, our members will be spoilt for choice.”
Readly’s partnership portfolio includes brands such as Barclays, Diet Coke, Samsung, McDonald’s, Three, and TUI.
Publishers should focus on trust, usefulness and community and avoid trap of chasing consumer behaviours, says new Enders report
The PLS Conference 2025 brings together leading voices in publishing, who will be exhibiting and hosting an expert-led session.
Chancery House, 53-64 Chancery Lane, London WC2A 1QS
If you have a member login, enter your details below. Please note, that your login is for PPA.co.uk only and not for our event sites.
If you are a member but don’t have an account yet, you can setup your account here.
Any problems, please contact membership@ppa.co.uk.