Winners: The PPA Scotland Awards 2022
On Wednesday 30 November we gathered the best of the best in Scottish Publishing to celebrate the rich and diverse universe of our industry.
PPA Scotland
PPA Scotland
Hood has announced it will be changing its look in support of the country’s growing sustainability agenda.
From April, Hood will be printed using environmentally-appropriate paper and bound using a solvent free system, which in turn will support the protection of natural communities and high conservation value forests.
The magazine will also increase in size to give readers a fresher but equally premium reading experience.
Maxine Eggenberger, editor of Hood Magazine, said: “While we are committed to being a source of inspiration for Scots who want to live a stylish, healthy and happy life, we knew that the magazine needed to change for the better.
“We take our role seriously and for us that meant looking at how the magazine can be more sustainable. We can’t wait for our readers to see our new look and to show them that this considered change will make Hood more relevant, elegant and beautiful than ever before.”
To encourage readers to consider small sustainable changes, Hood has also shot the entire April fashion editorial using second-hand clothing from a Chest Heart Stroke Scotland boutique in Edinburgh. “We are, ultimately, a style title,” continues Eggenberger “and huge supporters of the Scottish high street, but buying from charity and vintage stores can elevate outfits, give us a fashion fix but without the environmental impact.”
The announcement comes after several changes to the team with Laura Mearns, previously Style Editor, being promoted to Digital Editor. She will work alongside editor, Maxine Eggenberger, formally of Look and InStyle, and is responsible for elevating the brand's digital platform.
New to the team is Sarah Ferguson, who, in the role of Partnerships Manager, is responsible for the brand's creative solutions, advertising, and new business.
Meanwhile, Gaynor Kay takes on the newly-created role of PR & Marketing Manager and will be working to raise Hood's visibility and awareness across Scotland. Both Sarah and Gaynor will also be spearheading Hood's upcoming series of reader events. Additionally, Emma Goodman has joined the team as Art Editor.
Overarching the team is Hood Publisher, Emma Miller, who continues to oversee the brand's growth and strategy.
The new look Hood Magazine will be out at the start of April.
On Wednesday 30 November we gathered the best of the best in Scottish Publishing to celebrate the rich and diverse universe of our industry.
Dumfries & Galloway Life has published its milestone 150th issue, using the magazine to offer comfort and joy for their readers as they face the coronavirus crisis.
Chancery House, 53-64 Chancery Lane, London WC2A 1QS
If you have a member login, enter your details below. Please note, that your login is for PPA.co.uk only and not for our event sites.
If you are a member but don’t have an account yet, you can setup your account here.
Any problems, please contact membership@ppa.co.uk.