Industry News

Eye to Eye Media and Canopy Media collaborate for Media Sales Partnership

Eye to Eye Media has appointed Canopy Media to partner on national advertising sales for Delicious Magazine.

Canopy Media will represent Delicious with omni-channel responsibility, spanning classified, display, and inserts through to digital, social, and partnerships.

Canopy’s proven track-record for maintaining and driving partner revenues will ensure Delicious Magazine will continue to play a leading role as the destination for food, drink, and lifestyle brands across all platforms.

This partnership follows the success of Canopy’s existing long-term partnerships with other key partners, which include The Independent, The Guardian, The Daily Telegraph, Reach PLC, Hearst UK, Future plc, DC Thomson, The Spectator, and HELLO! Magazine.

Paloma Walder, Managing Director at Canopy, said: “We are really pleased to have been appointed by Eye to Eye to protect and grow revenues across the Delicious Magazine. In an ever-changing media world, our service platform is built for purpose, selling, and managing inventory across both print and digital platforms. We’re looking forward to a successful partnership.”

Adrienne Moyce, Publisher at Eye to Eye Media, added: “The publishing industry continues to evolve at pace, and we’re committed to providing our commercial partners with the best products and services in the marketplace. Now that we’re part of the Canopy family, we have more resources than ever to help clients outthink the competition. We’re constantly looking at how we can grow and develop our business, and this partnership is very much part of our ongoing transformation.”

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