In partnership with

Join us for this PPA decode webinar on Tuesday 16 January (12.30-1:30) Pricing where experts Simon-Kucher will cover what pricing means for B2B-focused publishing companies and the major trends they are seeing in the market today. The session will cover all aspects of pricing, including packaging, price model, and price levels.

This is a free-to-attend event for PPA members, spaces are limited so make sure to register today.

Speaking in this session

Rory Sweeney, Senior Director, Simon-Kucher

Rory specialises in working with B2B subscription businesses to drive sustainable revenue growth through optimising the value proposition, price model and metric, and price level of his clients’ offering.