Whether you’re focused on personal finance for a B2C audience or delivering information for healthcare professionals, publishing’s entrepreneurial spirit means new opportunities are never far away. In this session at the PPA Leadership Summit, two publishers based on either side of the Atlantic shared details of the opportunities they identified and the investments they made to create new products and services in response to changing market dynamics.

Media has been disrupted like no other time in our lifetime. Consumer habits and attention patterns were changed, representing challenges but also opportunities for magazine brands. What have we learnt about the changing nature of attention and consumer needs over the past 12 months? As we move into an accelerated digital future without third party cookies, how can publishers persuade advertisers and other partners to work and think differently about the opportunity that magazine environments offer. Anna Sampson, Insight & Strategy Director at Magnetic Media tells us more.

The FT has long been a poster brand for digital publishing success. At this session at the PPA Leadership Summit, Tara Lajumoke, Managing Director of FT Strategies, spoke with John Barnes, Chief Digital Officer at WRBM, about the strategies that continue to drive reader and revenue growth.

Voters will go to polls in elections for the Scottish Parliament and Welsh Senedd on May 6. PPA Public Affairs Intern, Sebastian Cuttill, breaks down each party's stance on key policies: Creative Industries and Media, Environment and Plastics, Business and Apprenticeships.

Incisive Media last week launched a new account based marketing (ABM) platform to complement its existing demand generation programme.

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