
NEW ENDERS REPORT – Consumers, creators, and brands: Rewriting the media playbook
Publishers should focus on trust, usefulness and community and avoid trap of chasing consumer behaviours, says new Enders report
Industry News
Industry News
The two companies have also developed a Sustainability Matrix for outbound goods, enabling the company to identify distances that goods travel and long-term monitoring of Air Business’s downstream transportation emissions.
Adam Sherman, Chief Executive Officer at Air Business, commented: “We are fully committed to minimising emissions across our business and throughout our supply chain. Sustainability is an integral consideration for any company, particularly those involved in the logistics industry, so this is another important step forward in our sustainability journey.”
Anthony Bunker, Accreditation and Sustainability Manager at Air Business, added “We are now tracking a wide range of emissions related to Air Business, including upstream and downstream transportation, business travel, employee commuting, homeworking, and the recycling of materials. All of this information feeds in to support our wider Sustainability Roadmap and Carbon Reduction planning.”
Publishers should focus on trust, usefulness and community and avoid trap of chasing consumer behaviours, says new Enders report
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