Industry News
Industry News
Signature Publishing is expanding its festive offering this Christmas with two special magazines dedicated to the Elf on the Shelf.
The Elf on the Shelf: A Christmas Tradition, created by The Lumistella Company. It has been adopted by 14.5 million families worldwide since 2005.
‘Each year the Christmas season becomes extra-special with the magic and tradition of Santa's Scout Elves, so after an incredibly successful 2019, we are doubly delighted to be publishing two official magazines, which will capture the excitement and wonder of this much-loved brand,’ stated Julie Patten, Editor at Signature Publishing.
We Love The Elf on the Shelf® will be on sale 23rd October 2020 priced at £5.99. The magazine comes with 5 surprise gifts to unwrap plus a bauble to decorate. Colour it! The Elf on the Shelf® will be on sale 6th November 2020 priced at £5.99. This special issue will come with a bumper colouring set and surprise cracker for hours of festive fun!
Content is a precious commodity for publishers, meaning instances of illegal copying come at a cost. Here, in the first of two articles, Matt Aspinall,
Last week more than 50 publishing professionals, from a variety of consumer and B2B businesses, met to review over 250 entries from more than 70 companies, ultimately deciding on the shortlist and winners.
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