Industry News

Kemps Publishing Launch Ingenta's ad DEPOT System

Kemps publishing recently went ‘Live’ with Ingenta’s advertising system, ad DEPOT.

Kemps is a long-established publisher of quality information in the UK business-to-business sector. Their portfolio of products ranges from traditional hard copy magazines, through to the very latest in on-line internet and e-commerce technology.
Kemps has published nationally for Chambers of Commerce for many years and currently produces magazines for the following Chambers:

  • Devon & Plymouth
  • East Midlands
  • Milton Keynes
  • Greater Birmingham
  • Northamptonshire
  • Sheffield City Region

Ingenta Ad Depot is a browser-based multimedia advertising platform that offers a complete advertising solution to help manage multimedia advertising sales and track processes. An extensive arsenal of tools helps your advertising team keep track of their canvassing and selling process, book multimedia advert placements and make changes at insertion level easily, backed by a flexible Inventory system that empowers your sales teams to sell multimedia, multi-channel print, digital and non-print physical inventory such as events and physical goods such as CDs, books, etc.

Ingenta Ad Depot platform features tools that help plan, organise and manage track leads and opportunities, control inventory, manage financials and report on activity status through built in reporting tool and dashboard.

Martin Jennings, Kemps Joint Managing Director, said: “We are very excited about this latest phase of our ad booking management innovation at Kemps. We have seen immediate efficiencies and ROI since using ad DEPOT. The implementation was smooth and Ingenta’s team was professional and understood our requirements from the outset.”

Scott Winner, CEO at Ingenta, adds:“We are thrilled to partner with an exciting and prestigious publisher like Kemps to deploy Kemps Publishing in support of their business goals. This product is the culmination of years of hard work by Ingenta’s experienced team of developers and business experts to provide a full suite of products that can help publishers around the world manage, market and monetize their product lines, agnostic of format. We are looking forward to a strong ongoing continuing partnership with Kemps.”

www.ingenta.com 

More information about Ingenta ad DEPOT – https://www.ingenta.com/products/advertising/

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