Industry News

Hearst UK’s Esquire Townhouse returns in October with Breitling confirmed as the headline sponsor

Hearst UK has announced the return of the award-winning Esquire Townhouse for its fourth consecutive year, with Swiss watchmaker Breitling confirmed as the headline sponsor for the second year in a row.

Esquire Townhouse, in association with Breitling, will open its doors over three days and nights between 17-19 October 2019. Esquire’s editors have curated a programme of live celebrity interviews, panel debates and masterclasses spanning fashion, culture, food & drink, design and travel. The luxury brand experience includes a pop-up members club with a selection of bars and live entertainment, a Sebastian professional barbershop and fitness morning featuring London’s leading wellness brands.

Confirmed to appear this year are Hollywood actor Alexander Skarsgard (Big Little Lies), Michael Stipe and Mike Mills of iconic American rock band R.E.M, Booker prize winning novelist Salman Rushdie, Academy-award winning director Asif Kapadia (Amy, Senna, Maradona), Olympic gold medal competitive sailor Ben Ainslie, acclaimed writer John Lanchester, and musician/author of the Sunday Times bestselling memoir Bedsit Disco Queen Tracey Thorn (Everything but the Girl). The full line-up will be announced in due course.

Breitling will be fully integrated into the Townhouse experience and will help kick-off the event by co-hosting an opening night dinner – a celebration of best in class. The Breitling Loft will showcase the Breitling Worlds – Air, Land and Sea – and highlight the brand’s revered collections, alongside the Breitling lounge, where visitors can join the brand on a journey of discovery.

Other brands already confirmed as partners include Pommery Champagne, Cupra, Harvey Nichols, Bang & Olufsen, St James’s London, Malta Gozo & Comino, Fairmont Loves Film, Clarks and Highland Park Whisky.

Alun Williams, Hearst UK’s Managing Director, Men’s Lifestyle, said: “Esquire Townhouse is a unique luxury experience which brings to life all of the best elements of our world-famous brand. We’re delighted that in our fourth year we are collaborating once again with Breitling as our headline partner. Esquire continues to push the bar in the way it engages with its audience and we are looking forward to inviting our high-net-worth readers to the Townhouse to interact with the array of talent, luxury brands and experiences on offer.”

Gavin Murphy, Breitling UK Managing Director, says: “Breitling is a brand rooted in the values of style, purpose and action – qualities that align with Esquire and its audience and we are thrilled to bring the Breitling Worlds – air, land and sea – to life at Townhouse, an environment which perfectly reflects the inclusive character of our brand. With a shared commitment to excellence we are excited to work with Esquire to recognise and celebrate Britain’s best in class professionals over the week.”

Esquire Townhouse won Best Event Launch at the 2017 PPA Connect Awards and Hearst Live won Event Team of the Year in 2016 and 2017 at the Event Awards.

Tickets are on sale now here: https://hearstlive.co.uk/esquiretownhouse/

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