Crescent is a scaleup programme designed to help Founders and CEOs of smaller and early stage
information, media and events companies to break through the £3m / $4m revenue mark and scale up.

The programme combines 1-2-1 advice from highly experienced business leaders, group workshops with
specialists in product development, sales, marketing and corporate finance, and structured work on
members’ business plans.

It is now opening up the programme to a wider range of applicants in November 2021.

“We launched Crescent because we saw in 2020 just how hard it was for smaller and early stage
companies to access the advice and tools they needed,’” said Piers Bearne, Founder & CEO of
Collingwood Advisory. We spent almost a year piloting, testing and adapting the programme and it’s
been fantastic to see how the first cohorts have responded, making material changes to their businesses
and seeing commercial results within the first six months.”

Feedback from the first Crescent cohorts:

“I’m getting a huge amount out of it. It’s really well structured. My Lead Adviser Andy Baker has given me
loads of good advice – everything he’s said has been spot on. I’d recommend it to any B2B entrepreneur.”

James Cooper, Founder & CEO, Soko Media

“The impact Crescent has had on our business has been significant. Working with the programme has
given us clarity of thought and years of experience to work with. I would urge any media company to
start a conversation with the Crescent team.”

Jamie Leonard, Founder & CEO, The Recruitment Events Company